
Insight
RECAPPING THE SECOND QUARTER OF 2025
In this CEO blog, we reflect on Q2, 2025. From our new EcoVadis rating to award nominations and team wins – see what’s in store next.
3 minute read
After a 12-month thorough design and development process, SMI is marking a pivotal moment in hi-vis innovation as they proudly unveil the ECOROKWEAR® Newbury Cargoflex Ballistic Trouser.
A revolutionary piece that redefines comfort, functionality, and style for modern professionals.
As industries have shifted and work tasks have evolved, so too have the requirements for clothing.
The rigid, bulky nature of the ballistic cargo trouser is a current staple in the realm of workwear. While suitable for some workplaces, it often imposes restrictions and discomfort, failing to meet the demands of today’s dynamic work environment.
In light of this, the ECOROKWEAR® Newbury Cargoflex Ballistic Trouser was designed with one primary goal in mind: to provide workers with unparalleled comfort and unrestricted movement.
“They are the best trousers I’ve ever had! They fit well, are comfortable to wear, plenty of pockets with zips and key hook. I would highly recommend.” – Biffa employee.
The cargoflex ballistic trouser has been exclusively launched to Biffa, the UK’s leading sustainable waste management company.
Launching over 1,000 pairs of our ballistic cargoflex trousers across Biffa depots nationwide, the features have already received praise from those who have rigorously tested the product in their demanding work settings.
Upon initial contact, they were noted for their unmatched comfort and softness with their diamond quilted pattern, striking a balance between smart and casual.
Employee feedback highlights the transformation from the restrictive and rigid nature of previous trousers to the freedom and comfort offered. The positive impact on daily activities is evident, particularly for those with long shifts and frequent movement in and out of vehicles.
Paul Norton, General Manager I&C West Midlands, commented:
“There has been a strong demand throughout our workforce for this type of clothing, which not only protects our front-line workers, but provides unparalleled comfort at the same time. We are always eager to hear from our employees for ways to improve and are delighted to be leading the way in our industry. A huge thank you to the SMI team."
“Excellent trousers, very comfy and massively flexible. Best I’ve had whilst working for Biffa!” – BIFFA employee.
THE MOST NOTABLE FEATURES HIGHLIGHTED BY BIFFA EMPLOYEES INCLUDE:
As industries continue to evolve and modernise, the need for adaptable and comfortable work attire becomes increasingly important.
The ECOROKWEAR® Newbury Cargoflex Ballistic Trouser represents a step forward in meeting these demands, catering to the needs of workers who value both functionality and comfort whilst at work.
We look forward to being part of the movement that is reshaping workwear.
Insight
In this CEO blog, we reflect on Q2, 2025. From our new EcoVadis rating to award nominations and team wins – see what’s in store next.
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